I combined “Echoes” (noun) and “can be” (verb) for double echo words in the first paragraph. Not because I don’t have appropriate synonyms in my vocabulary. Not because I didn’t edit this draft before I clicked “Publish.”
Repeating “echo” was enough. Adding “can be” pushed the limits. “Not because”–a triple-decker–made my hands leave the keyboard and cover my ears. Here’s why.
An echo word is intended to set a beat, emphasize a point, or hold the reader’s attention. Just as when I shouted a single word from the mountain, there must be distance to produce a satisfying resonance. When one word is repeated unintentionally within a paragraph or a book-size page, there is no distance, and the impact is lost.
Echo words can be a great writing tool. C’mon. Don’t be a coward. Try it…try it…try it.